Implications for B2B, Meetings, Expos & Training Seem Clear
In an online article, by the same name, on the WebProNews site, by Mike Sachoff on Mon, March 3, 2008 Mike says that there has been a 40% increase over last year according to a new We Media/Zogby Interactive poll.
Indeed, he is correct. Checking the source material is easier these days and the poll finding are published right on the Zogby website.
The Survey, dated Feb. 27, 2007 also says: (the survey) “finds two-thirds (of Americans surveyed) dissatisfied with the quality of journalism”.
Also, according to the same survey: “Web sites are regarded as a more important source of news and information than traditional media outlets”
Since this is a rapidly growing effect, it seems reasonable to conclude that the same trend is even more likely to be pronounced within the technology communities where use of Web & Net, in general, is more highly concentrated. Thus not only news and education resources are affected, but also the very way business-to-business interactions and skill honing are practiced.
I wonder how long it will be before Virtual Conferences and Expos overtake physical ones?
